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Website styles

A static website is one that has web pages stored on the server in the format that is sent to a client web browser. It is primarily coded in Hypertext Markup Language (HTML).

Simple forms or marketing examples of websites, such as classic website, a five-page website or a brochure website are often static websites, because they present pre-defined, static information to the user. This may include information about a company and its products and services via text, photos, Flash animation, audio/video and interactive menus and navigation.

This type of website usually displays the same information to all visitors. Similar to handing out a printed brochure to customers or clients, a static website will generally provide consistent, standard information for an extended period of time. Although the website owner may make updates periodically, it is a manual process to edit the text, photos and other content and may require basic website design skills and software.

In summary, visitors are not able to control what information they receive via a static website, and must instead settle for whatever content the website owner has decided to offer at that time.

They are edited using four broad categories of software:

  • Text editors, such as Notepad or TextEdit, where content and HTML markup are manipulated directly within the editor program
  • WYSIWYG offline editors, such as Microsoft FrontPage and Adobe Dreamweaver (previously Macromedia Dreamweaver), with which the site is edited using a GUI interface and the final HTML markup is generated automatically by the editor software
  • WYSIWYG online editors, where any media rich online presentation like websites, widgets, intro, blogs etc. are created on a flash based platform
  • Template-based editors, such as Rapidweaver and iWeb, which allow users to quickly create and upload websites to a web server without having to know anything about HTML, as they just pick a suitable template from a palette and add pictures and text to it in a DTP-like fashion without ever having to see any HTML code

Dynamic website

A website can be dynamic in one of two ways. The first is that the web page code is constructed dynamically. The second is that the web page content displayed varies based on certain criteria. The criteria may be pre-defined rules or may be based on variable user input.

The main purpose of a dynamic website is that it is much simpler to maintain a few template pages and a database than it is to build and update hundreds or thousands of individual web pages and links.

A dynamic website also describes its construction or how it is built, and more specifically refers to the code used to create a single web page. A dynamic web page is generated on the fly by piecing together certain blocks of code, procedures or routines. A dynamically-generated web page would call various bits of information from a database and put them together in a pre-defined format to present the reader with a coherent page. It interacts with users in a variety of ways including by reading cookies recognizing users' previous history, session variables, server side variables etc., or by using direct interaction (form elements, mouseovers, etc.). A site can display the current state of a dialogue between users, monitor a changing situation, or provide information in some way personalized to the requirements of the individual user.

Some countries, for example the U.K. and the U.S., have introduced legislation regarding web accessibility.


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